CASE STUDY: THE DISTINGUISHED GENTLEMANS RIDE

By May 23, 2018BLOG

The Distinguished Gentleman’s Ride – a celebration of the art of being dapper and classic custom motorcycles.

RIDING DAPPER FOR  A CAUSE:

The Gentlemans Ride is a niche charity event where classic and vintage style motorcycles unite to raise awareness and funds for prostate cancer research and men’s mental health programs.  Founded by Mark Hawwa in Sydney, Australia, the charity event held on the last Sunday in September each year draws over 100,000 participants across 600 cities in 90 countries and has raised in excess of USD13million since it’s first ride in 2012.

THE BRIEF: 

To develop and deliver a range of official merchandise keeping in check with the charity’s dapper theme.   The Sauce created an official metal lapel pin together with a navy blue flat peak cap featuring a touch of tweed under the brim, an embossed antique brass closure, customised leather patch and a leather strap back.  To commemorate each event The Gentlemans Ride together with The Sauce  develop a classic fit t-shirt featuring a limited edition collector print in 100% pre-shrunk cotton.

TESTIMONIAL:

“A huge thank you to The Sauce for stepping in to create and supply merchandise for The Gentleman’s Ride.  As a small team the extra level of customer service and design input The Sauce provide is invaluable.”     Mark Hawwa –  Founder, The Distinguished Gentlemans Ride

Click the below ribbon to register a spot, purchase merchandise or donate for the next ride on the 30th of September, 2018.

custom flat peak cap

GentlemansRideTshirt

Merchandise Manufacturing

strap back cap

mechandise

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